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3.3 Kindle Update

Posted on 08 May 2010

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3.3 Kindle Update

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Review Of The Kindle Fire From Amazon

Amazon caused quite a sensation in the summer of 2011 when they revealed the planned release of a new 7 inch tablet with an 8 hour battery life that would run on a customised version of Android and cost less than $200. When the final specifications were exposed the interest reached fever pitch as it was very similar to the iPad 2 with a 1 GHz dual-core processor and 512 MB RAM. But tighter investigation and use of the Kindle Fire shows that far from being an iPad 2 killer, the Kindle Fire fulfills a completely different role.

The first thing you may notice when reading thru the Kindle Fire specs is the absence of a lot of the hardware which is commonplace even on smartphones today. You will not find a camera, mic, GPS, compass or a 3G chip so what you can do with the Kindle Fire is rather restricted. Amazon has even cut off access to the Android Market-place so you can only download approved apps from the Kindle Store but before you balk at the idea, the Kindle Store has 16,000 applications available to download including all the most well-liked tools, utilities, office programs and games that you will find on the Android Marketplace.

What Amazon has done is create a desirable hand held tablet that leverages its huge media library to become the ultimate consumption device. The Kindle Fire is not engineered to be a creative tablet like the Samsung Galaxy or the Apple iPad 2, it's built to do one thing which is to make it as straightforward as possible to access Amazon's database of movies, TV shows, ebooks, applications and music. To this end, Amazon even sells the Fire at a total loss because it knows it'll make up the price tag in the longer term which goes some way toward explaining the incredible retail price.

So the Kindle Fire is a media consumption device then, what does that mean? For a start, with Amazon Prime (you get a free month subscription when you buy the device - read more) you get unrestricted, unlimited access to over 100,000 films and TV shows. You can view them whenever you want, as many times as you want. By utilizing your WiFi connection the Fire will stream the content directly to your device.

You'll also recieve access to Amazon's Cloud Storage. What this means is that you can upload all of the media content that you already own like MP3's, movies and ebooks and then access it from anywhere using your Kindle Fire (assuming there's a Wi Fi connection). You don't have to drag around an external disc drive anymore because everything is stored and is accessible from the Net.

Although the Kindle Fire is designed as a consumption device that doesn't mean you can not utilize it for some productivity purposes, for instance you can easily use it to manage your emails, you can view reports, spreadsheets and presentations using one of the many office programmes that are downloadable and you can use it to update your online calendar.

The Android interface has been completely overhauled by Amazon and it looks pretty slick, although compared with the finesse of the iPad 2 control interface the Kindle Fire isn't quite there yet. It's quite zippy to navigate around, but again, if you are used to the iPad 2 you'll see a lot of difference.

At just $200 for such a dynamic gadget which gives you access to so much content the Kindle Fire is going to be one of the must have tablets for 2012.

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